Fancy collaboration with Hermès
Fancy × Hermès
We had the opportunity at Fancy to work on a limited collection with Hermès and
customers a trio of products. One of those were Le Flaneur d’Hermès, displayed in a
parallax animation video, allowing shoppers to control the direction of their
“Fancy is a great way for Hermès to test a presence on a social e-commerce platform,”
– Caroline Watchorn
Hermès’ digital development director.
To tout the trio of products, Fancy developed a parallax animation video that allows shoppers to control the direction of the bicycle. “We set out to create a fun and engaging experience around these products”
– Joseph Einhorn
Fancy’s chief executive officer.